Reducing churn risk through tenure‑based recognition
NRMA Insurance addressed rising dissatisfaction among long‑tenure customers
The moment users stop trusting your service
Testing digital identity verification uncovered risks to completion and reputation
Retail personalisation with loyalty rewards
Drive member engagement with a personalised rewards program
Prioritising a product backlog with lean UX
Making the best use of budget and forming a lean product backlog with principle-based design evaluation
Addressing equity barriers with inclusive service design
Understanding barriers helps to prioritise accessible service improvements