Reducing churn risk through tenure‑based recognition
NRMA Insurance addressed rising dissatisfaction among long‑tenure customers
Retail personalisation with loyalty rewards
Drive member engagement with a personalised rewards program
Prioritising a product backlog with lean UX
Making the best use of budget and forming a lean product backlog with principle-based design evaluation
RMIT University GUI Design System
A large scale redesign to bring clarity, consistency, and UI/UX governance to a complex university website
Optimising shopping cart experience
How to keep the development squad moving with quantitative design evaluation