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Prioritising a product backlog with lean UX
Making the best use of budget and forming a lean product backlog with principle-based design evaluation
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Addressing equity barriers with inclusive service design
Understanding barriers helps to prioritise accessible service improvements
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Retail personalisation with loyalty rewards
Drive member engagement with a personalised rewards program
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Optimising shopping cart experience
How to keep the development squad moving with quantitative design evaluation
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Delivering measurable impact with research
How research helped deliver a 10% increase in share-of-wallet in a competitive market
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Failing early. Lessons learnt from usability testing
Test initial assumptions and reduce the risk of delivering systems that do not meet user needs